So this week I had a wee think about celebrities and the fashion brands that associate with them. Sometimes it is a match made in heaven (David Beckham for Emporio Armani, obviously) and sometimes it is all a bit of a damp squib. Here in SA, we are less experienced with this, but no more or less successful.
I take a look at some of the local relationships, whether they work, as well as some new tie ups that I would like to see in the ideal world.
And yes, it is a bit controversial, but it is done with good intentions and lots of love...
Click here to read all about it.